Missouri State University

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Advertising Opportunities

For The Season: 2006-2007, we printed over 65,000 programs
Our season begins in September, 2006 and runs through May, 2007
39% of our Patrons are age 60 years or older
63% of our Patrons are age 59 years or younger
Nearly one in two patrons have a household income of $50,000 or greater
71% of our audience is college educated

 Please also keep in mind that should you decide to advertise in the Hall program, when you renew the following year that underwriters or returning advertisers receive a 10% discount

ART SPECIFICATIONS FOR SEASON PROGRAM ADS
Technical Information

We would prefer to receive all ads digitally.  If your artwork can be converted at our office, we will do so.  If conversion must be out-sourced, the costs of doing so will be passed on to you.  The Hall employs graphic design students that may convert your file, but will not be making changes to logo, art design, or taglines.   Extensive changes will be subject to additional billing.  All files must be accompanied by laser prints of the ad.  Other materials will be accepted for reproduction, but we will not accept responsibility for any reproduction problems as a result of less-quality client supplied materials.  

Applications & Media

Macintosh format preferred.   Quark XPress 4.1 or lower, Adobe Photoshop 6 or lower accepted, or InDesign.  We can read 100 MB Zip disks, 1.4 high density floppy disks and CD ROM. 

File Preparation
When supplying a file for advertising placement, you must supply all image files and all fonts. We will not be responsible for any error due to missing files. Photos must be saved as CMYK or grayscale, 300 dpi, 150-line screen, TIF and linked in Quark XPress. All images must be TIF files unless it is a vector file then it can be an EPS file. 


If you have any questions about advertising call Kay Litchy at 417.836.8416.